Defines, maintains and protects the DFS value proposition and corporate reputation in the eyes of customers through brand identity creation, brand management, creative marketing campaigns, visual merchandising, retailtainment activations, responsible communications and a world-class loyalty program. Drives business growth by implementing omnichannel strategies across both traditional retail and e-commerce platforms. Builds engaging digital customer experiences and channels to enhance overall customer satisfaction.

Work across the organization to strategically manage capital, maintain sustainable growth and financial efficiencies, provide consistent reporting and big data analysis to drive greater decision making and strengthen risk management

The Human Resources function is responsible for attracting the best talent, providing them with ample opportunities for professional growth, rewarding their contributions towards the company’s success, and enabling a supportive and inclusive work environment. The HR team is comprised of HR Business Partners, Talent Development and Acquisition, Total Rewards, Employee Experience, and Organizational Capability.

The lawyers, compliance professionals, data privacy officers, and risk managers provide a range of services to support our businesses, preserve our reputation for integrity, and protect DFS and DFS' customers with policies and procedures that meet regulatory requirements around with world.

Elevates customer satisfaction, though training & empowering tools for our Sales Associates, optimizing operations to make customers' journeys seamless, collecting customer's feedbacks every day, and sharing those evaluations with the various Retail & Corporate teams involved in delivering a world class luxury customer experience. Improves performance of our stores by identifying business opportunities in our data, setting concrete initiatives with local store teams, monitoring progress and results.

Enables the company’s growth while driving the customer experience through DFS’ physical global retail network development - from design and brands coordination to cost and project management of the execution phase and more.

Drives the strategic plan development for the Group, leveraging relevant research and insights. Collaborates with global teams on transformation management and delivery of strategic objectives. Leads the expansion of DFS’ footprint through new locations and new markets. Develop high impact partnerships and new models to enable growth agenda.

At DFS, technology is at the heart of everything we do, and it is DFS Tech Team’s mission to transform experiences, enable a step change in performance, and play a pioneering role to reimagine luxury travel retail. DFS Tech is undergoing a significant transformation to modernize ways of working, move to cloud, deploy modular tech architectures/platforms, drive automation, digitize employee and customer experiences and deliver insights from DFS’ data. We are the pioneers behind DFS2.0, which is powered by data, digital and technology.