From humble beginnings as a little hawker store on Matter Road 24 years ago to a plush venue on the Esplanade, No Signboard remains one of Singapore’s gems—no fuss, no muss, No Signboard. Ong Kim Hua opened the shop and caught the local crowd by storm with her signature Hokkien steamed fish and white-peppered crab dish. Now her grandson, Sam Lin, has taken the reigns serving patrons inside a new modern space with the same traditional dishes (and relatively modest prices).
Blk 1202 East Coast Parkway #01-02 East Coast Seafood Centre Singapore 449881
+65 6221 9959
Esplanade 8 Raffles Avenue, #01-14/16 (The Esplanade) Singapore 039802
+65 6336 9959
Gaylang, No. 414 Geylang, Singapore 389392
+65 6842 3415