NATIONAL STANDARD | Brands

Global NATIONAL STANDARD NATIONAL STANDARD,Fashion & Accessories
National Standard is a new generation of independent brands. The Paris based footwear label was launched in 2010 by its founders, who had a common vision of a lifestyle attached to simplicity and quality. Thus, they decided to create their ideal sneaker. The refined and developed concept reveals a collection which mixes luxury with a cool mind. Philosophy with a focus on quality of materials and craftsmanship, National Standard offers premium men's and women's sneakers but also derbies, boots and slip-ons that allow everyone to apply and expand their own style. National Standard opened its first flagship store in Paris in 2016. The concept was developped by the architects from Les Beaux Jours who managed to recreate the brand values. National Standard is a new generation of independent brands. The Paris based footwear label was launched in 2010 by its founders, who had a common vision of a lifestyle attached to simplicity and quality. Thus, they decided to create their ideal sneaker.

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