DFS Launches Limited-Edition Cognac in Exclusive Collaboration with Rémy Martin
MARCH 26, 2015, HONG KONG – In a rare collaboration, DFS Group and the House of Rémy Martin have come together to celebrate the arrival of Rémy Martin XO Touzac. This is the first retail partnership of its kind in the Cognac House’s 291-year history. The limited-edition collectible cognac is available now at DFS airport stores in Abu Dhabi, Hong Kong, Vietnam, Honolulu, Los Angeles, Okinawa, New York, San Francisco and Singapore. It will be introduced and sold exclusively at other select DFS airport stores in Bali, Jakarta, Medan, Mumbai and Saipan later this year.
As a tribute to the savoir-faire of the House’s revered Cellar Masters throughout the generations, the iconic design of the Rémy Martin XO Touzac’s gilt bottle is inspired by the copper stills in its Touzac distillery and the distinctively colored stone of its aging cellars.
Composed of over 400 eaux-de-vie that have each been aged for at least nine years, the Rémy Martin XO Touzac is the latest object of desire created exclusively for DFS, adding to a growing collection of distinctive items and experiences selected for the discerning world traveler.
“We are excited to offer the world traveler an exclusive taste of the Rémy Martin XO Touzac. The launch of this prestigious spirit celebrates the strong partnership we enjoy with Rémy Martin, and is the result of many months of collaboration. This is what positions DFS as the home of some of the world’s most loved brands,” said Brooke Supernaw, DFS Group’s Senior Vice President of Global Merchandising for Spirits, Wine and Tobacco.
As one of DFS’s longstanding brand partners, Rémy Martin has been driven by a constant quest for excellence. Since 1724, it has drawn its identity from the heart of the Cognac region, selecting only the finest grapes from the most sought-after vineyards in the Grande Champagne and Petite Champagne growth areas in France to craft its Fine Champagne cognacs.
“From harvest to bottle, the Rémy Martin XO Touzac is the embodiment of our finest eaux-de-vie,” said Baptiste Loiseau, Cellar Master for the House of Rémy Martin. “We are delighted to partner with DFS to share this exquisite spirit with a global audience of collectors and connoisseurs around the world.”