France and Italy, two popular destinations for families, friends and lovers. In honor of our campaign featuring Samaritaine and Fondaco Dei Tedeschi, let’s explore the many similarities between Paris and Venice.

Planning a weekend getaway? Paris, the city of love, light and culture, instantly comes to mind. Or perhaps you prefer Venice and its enchanting strolls along the canal? Both cities have their own distinctive clichés and reputations to live up to, which are constantly perpetuated in literature and film, as the two cities serve as the backdrop for many a story. Amélie, Midnight in Paris, and Love Songs in Paris, and Casanova, The English Patient and The Tourist in Venice.

When you’re in either city, the comparisons are endless: Are you team Paris or team Venice when it comes to a good terrace? The choice is yours – are you in the mood for a café or an aperitivo! After a romantic rendezvous, each city’s quays and architecture are the perfect backdrop for a long conversation on your way to the Pont des Arts... or will it be the Rialto Bridge? Whatever your destination, there’s sure to be a curious pigeon staring back at you. To get around, you can take the Paris metro – equally loved and loathed by the locals – or a vaporetto: a Venetian waterbus, with an extra touch of charm.

Gastronomy, fashion and staircases

At lunchtime, we’ve booked a restaurant in one of the world’s culinary capitals: a blanquette in Paris, or a plate of pasta in Venice? Next up, a tour of the museums of these two cities, each steeped in artistic history! The Biennale or Mostra in Venice, the Césars or FIAC in Paris... Nourish both your mind and your belly, it’s all part of the visit!

France and Italy are also both known for their Fashion Weeks and their expertise in fashion, leather goods and jewelry. Stroll through Samaritaine to discover the latest fashion and accessories and keep up with the latest trends. The same goes for Venice, where the Fondaco Dei Tedeschi embodies the Italian art of living.

Both buildings feature distinctive staircases with an instantly recognizable aesthetic. The majestic Samaritaine staircase boasts 16,000 gold leaves, a completely renovated vintage Eiffel structure and 270 original oak steps. As for the Fondaco, its glamorous crimson color and modern design stand out, complementing the store’s retro elements.

So, where to? Paris or Venice? Both, of course.