November 8 - January 5

For the festive season, Samaritaine is transforming itself into an enchanted kingdom, teeming with fantastic, almost mystical natural wonders! As you step into the department store, you'll be immersed in a magical world, where everything comes to life. Animals and botanicals mingle with everyday items.

“Samaritaine Paris Jardin d'hiver” is also an opportunity to get back to nature, as botany enthusiast Marie-Louise Cognacq originally opened her garden in Samoëns. The store's Art Nouveau architecture reflects the spirit of the living world, with ivy, chestnut leaves and the peacock, the emblem of Samaritaine.

Set off on an exciting journey where time appears to stand still, bringing a sparkle to our eyes! Flora and fauna fill the halls of Samaritaine, paying homage to a natural landscape that lies somewhere between reality and dreams.

The glass roof transforms into a greenhouse, and the window displays come alive with XXL or XXS pieces. Make way for sparkle, a variety of motifs, feathers and bucolic colors! On the Rivoli side, six artists produce flowers in fur, down jackets, sequins, tartan, knitwear or leather.

Nature is more than ever a muse, inspiring culture, art and fashion. Samaritaine is lit up for an extra-ordinary promenade with Thoiry Lumières Sauvages! A luminous fresco on the historic facade, a multi-sensory walkway and fantasy creatures in La Boutique de Loulou... A veritable cabinet of curiosities opens up to visitors.

Miniature or oversized, each part of the store immerses you in a Christmas spirit that is as spectacular as it is magical and poetic.

To extend the magic, Samaritaine has concocted an additional surprise: head to the Conciergerie to pick up your token and try your luck at the digital kiosk. Prizes include tickets to the enchanting Thoiry Lumières Sauvages experience, DFS CIRCLE shopping vouchers, and an immersive getaway at the heart of the Wow Safari Thoiry. Contest rules available here.

Nurture your taste for fashion and beauty with Max Mara, Hunter, Hermès Beauté and Paula's Choice pop-ups. Finally, become a botanist for a day and create your own herbarium at Voyage with Horti Paris, or get your hands dirty at a ceramics workshop with Céramicafé Geneviève.

This season, fall under the spell of a radiant, atmospheric and joyful Christmas!