san-francisco
  • 1960

    On November 7, 1960, Robert Miller and Charles Feeney found Tourists International, which later becomes Duty Free Shoppers (DFS), in Hong Kong, at a time when tax free shopping is still in its infancy.
    1960
  • 1961

    Tourists International wins the bid for a duty free concession at Hong Kong’s Kai Tak Airport and opens its first airport store.
  • 1968

    First DFS downtown stores open in Honolulu (Waikiki Business Plaza) and Hong Kong.
  • 1970

    DFS enters Japan by setting up an after-sales service office for returning shoppers, laying the foundations of what would become its “100% Worldwide Guarantee”.
  • 1971

    DFS opens a hotel-based store in Guam.
  • 1973

    DFS enters the U.S. market by opening stores at San Francisco International Airport.
    1973
  • 1975

    DFS opens its flagship DFS Waikiki Square store in Honolulu.
  • 1976

    DFS opens its first store in Saipan.
  • 1980

    DFS opens a store at the new Changi International Airport in Singapore.
  • 1982

    Robert Miller commissions American artist Andy Warhol to re-design the DFS logo.
    1982
  • 1995

    DFS opens the first downtown Galleria in Guam.
  • 1996

    LVMH acquires the majority share of DFS Group.
  • 2004

    DFS moves its headquarters from San Francisco to Hong Kong.
  • 2008

    DFS unveils its airport store in Abu Dhabi, the capital of the United Arab Emirates, enabling DFS to serve travelers heading from Asia to Europe. DFS opens stores in Macau.
  • 2009

    DFS launches its prestigious Masters program with the first-ever Masters of Time event in Macau.
    2009
  • 2010

    On November 6, DFS celebrates its 50th anniversary at the DFS Gallerias in Hong Kong. In celebration of this milestone, every DFS store in the city donates 5 percent of earnings to local charities on that day. DFS establishes DFS University to further enhance employee expertise and education.
  • 2013

    DFS rebrands its downtown Galleria Stores “T Galleria”, modifies its corporate logo and unveils a strategy of localization for airport stores, setting the stage for the next generation of expansion.
  • 2014

    DFS launches the LOYAL T program.
    2014
  • 2015

    DFS launches T Galleria Beauty by DFS, a standalone beauty concept store. The first store opens in Galaxy Macau, followed by a second in Hysan Place in Causeway Bay, Hong Kong.
    2015
  • 2016

    DFS opens its first store in Europe, T Fondaco dei Tedeschi in Venice, Italy.
    2016
  • 2021

    DFS opens its second store in Europe, Samaritaine Paris Pont-Neuf by DFS, in the historic La Samaritaine building in Paris, France.
    2021
  • 2023

    DFS opens its first China domestic airport store at Chongqing Jiangbei International Airport. DFS introduces its new Chinese name: 迪斐世 (pronounced "dí fěi shì" in Mandarin). DFS launches a new global loyalty program, DFS CIRCLE, providing customers with exclusive member privileges and rewards.

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