FEBRUARY 3, 2021 – DFS Group, the world’s leading luxury travel retailer, has kicked off its Lunar New Year celebrations with a series of exclusive offers, in-store activations and interactive online activities. From now through February 28, customers can join DFS in welcoming ‘The Year of the Ox’ at select downtown T Galleria locations worldwide and online at DFS.com.
“Lunar New Year is traditionally a time for family, friends, giving, happiness and good fortune. Through this year’s Lunar New Year campaign, we hope we can share the joy of this auspicious holiday with our customers and help them celebrate the new year and treasure these special moments with their loved ones,” said Christophe Marque, Executive Vice President Global Marketing and Beauty Merchandising, DFS Group.
Whether they are shopping for their parents, friends and family or themselves, customers can get inspired by the curated list of products across DFS’ luxury pillars – Beauty and Fragrances, Fashion and Accessories and Watches and Jewelry. Those looking for more specific gift recommendations can join the Lunar New Year livestream event on February 9 at 7:00pm (UTC+08:00) for special offers and exclusive products from Chopard, Hennessy and more.
DFS will also host a range of activities in-store for customers to experience local traditions including lion dances, visits from the God of Prosperity and lucky red packets as well as special promotions and games for a chance to win exciting prizes.*
Before the year of the Ox begins, DFS invites customers to set their intentions for the new year using DFS’ own New Year’s resolutions generator and send greetings of happiness, luck and prosperity to receive good wishes in return with the specially created stickers and filters for Instagram, WeChat and WhatsApp.
*Terms and conditions apply. Experiences, performances and shop hours vary by location. See store for details.
Celebrate the joyful season with DFS at the following downtown T Galleria stores:
• T Galleria by DFS, Auckland
• T Galleria by DFS, Hong Kong, Canton Road
• T Galleria Beauty by DFS, Hong Kong, Causeway Bay
• T Galleria by DFS, Hong Kong, Tsim Sha Tsui East
• T Galleria by DFS, Macau, City of Dreams
• T Galleria by DFS, Macau, Shoppes at Four Seasons
• T Galleria Beauty by DFS, Macau, Galaxy Macau
• T Galleria Beauty by DFS, Macau, MGM Cotai
• T Galleria Beauty by DFS, Macau, MGM Macau
• T Galleria by DFS, Macau, Studio City
• T Galleria Beauty by DFS, Macau, Wynn Palace
• T Galleria by DFS, Sydney
Contact press.enquiries@dfs.com to request high resolution images.
