T Galleria by DFS introduces Standalone beauty Concept in Hong Kong

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JULY 10, 2015 - T Galleria by DFS, the Traveler’s Luxury Department Store, continues to expand its new beauty hall concept – T Galleria Beauty by DFS – opening the latest iteration on June 30, 2015 in Causeway Bay. T Galleria Beauty by DFS is a standalone luxury beauty store focused purely on cosmetics, skincare and fragrances, allowing customers to discover a world of personal beauty experiences in one prestigious location. The concept is a first for DFS in Hong Kong and the second for the brand following the opening of T Galleria Beauty by DFS at Galaxy Macau in May.

“With T Galleria Beauty by DFS, we’re breaking the beauty shopping mold to bring our customers a whole new level of choice, affordability and excitement,” said Benjamin Vuchot, Region President, North Asia for DFS Group. “Every element of the concept from the product selection to the store design was inspired by our customers and we’re confident that this innovative, personalized approach to the beauty shopping experience will make T Galleria Beauty the beauty connoisseur’s destination of choice in the heart of Causeway Bay.”

With over 100 expertly curated brands including Dior, Estée Lauder, Hermès, 3CE, Make Up Forever and Nars, T Galleria Beauty by DFS takes a holistic view of beauty through new or expanded product categories such as men’s, wellness, hair, body and nail as well as a trend area featuring popular Korean brands. T Galleria Beauty by DFS will also exclusively introduce popular trend cosmetic brands Nudestix, IOPE and Cargo Cosmetics in Hong Kong.

At 18,000 square feet, T Galleria Beauty by DFS reimagines the beauty shopping experience by creating flexibility and freedom for customers to shop their favorite brands as they wish through the new interactive Beauty Station. The first of its kind, the 1,000-square-foot Beauty Station allows customers to sample, mix and match products from a wide range of brands all in one place.

In addition to the Beauty Station, DFS customers will have access to the exclusive Beauty Concierge, a complimentary personalized beauty service that focuses on an individual customer’s preferences and personal needs. And like all DFS locations, customers can enroll and enjoy the benefits of LOYAL T - the world’s most extensive global luxury rewards program, which covers over 700 brands in 26 airport and T Galleria by DFS stores in 10 countries and across three continents.

Customers of T Galleria Beauty by DFS, Hong Kong, Causeway Bay, like all DFS customers around the world, are provided a 100% Global Guarantee, ensuring that all merchandise is completely authentic and that after-sales service centers will refund, repair and accept the return of merchandise worldwide.

The third T Galleria by DFS store in Hong Kong, home of DFS Group, T Galleria Beauty by DFS, Hong Kong, Causeway Bay rounds out the seamless, luxury shopping experience that is the signature of the DFS brand. Other stores include T Galleria by DFS on Canton Road and in Tsim Sha Tsui East.