MAY 16, 2013 - Victoria’s Secret, the leading specialty retailer of lingerie and beauty products, to open first Beauty & Accessories Stores in Hong Kong International Airport, in partnership with DFS Group, Limited.
The new store, scheduled to open on Thursday 16th May, will offer customers access to an assortment of best-selling Victoria's Secret beauty products including the iconic FiFi Award winning prestige fragrance Victoria’s Secret Bombshell and the newest launch fragrance Fabulous, in addition to the popular scented, VS Fantasies body care range.
Victoria’s Secret’s unique collection of accessories are exclusive to the Beauty & Accessories concept stores and are perfect for those looking for gifts or something for herself! For that glam girl-on-the go, expect to find a wide range of Victoria’s Secret branded cosmetic cases, bags and totes, cross bodies and scarves to luxury small leather goods and high-tech, high-style business accessories and luggage. For the organized jet setter, wallets in beautiful coated canvas and Saffiano genuine leather; and our VS Jet Set passport covers are available in array of colors and finishes including a pretty pink pearlized patent leather, rose gold graffiti or a hand-painted nude with pink stripe. An assortment of glamour and cotton panties will also be available in a wide range of styles, colors and prints.
So whether you’re looking for fun and flirty fragrances, skin-loving body care or super stylish Victoria's Secret branded accessories, you’ll find it all for convenient shopping on the fly!
The design of the Hong Kong International Airport location is contemporary and glamorous. The façade takes a modern approach with a dynamic storefront. The store interior features sophisticated elements such as black cherry fixtures, lit focal walls, a gallery of iconic black and white imagery, and a video wall featuring Victoria’s Secret Supermodel video footage, showcasing products in an environment that’s sexy, sophisticated and forever young.
Opening in partnership with DFS Group, Victoria’s Secret at Hong Kong International Airport is the first new boutique under DFS to open since the travel retailer won all three anchor license concessions last June. DFS began operating the concessions at the end of 2012, bringing its signature, high-quality retail and customer experiences to new levels for the world travelers of Hong Kong.
About Victoria’s Secret
Victoria's Secret is the leading specialty retailer of lingerie and beauty products with modern fashion-inspired collections, prestige fragrances and cosmetics, celebrated supermodels and world-famous runway shows. A business of Limited Brands (NYSE:LTD), its more than
1,000 Victoria's Secret Lingerie and Beauty stores, the catalogue and www.VictoriasSecret.com allow customers to shop the brand anywhere and anytime.